Too Many Product Launch

I have been trying to look in the internet about tools that a marketer can do online. I have been practicing Seo and trying now to linger more and see tools on how to expand my knowledge. One thing I recently noticed are product launches. Too many product launches happening these past few months. I am not sure why, but It sure beats out the recession. If there are product that launches, I am pretty sure that it did its research and know that there is a hungry market for it. So where is the recession? You may not agree with me, but I guess recession is soon to be lift and that is my perception about the economy today.